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Card My Yard

Card My Yard Franchise Opportunity

A Celebration-Focused, Home-Based Franchise with a Feel-Good Mission

Card My Yard is the original — and largest FTC-registered — yard greeting franchise in the United States. Founded in 2014 in Austin, Texas by two moms, Amy Arnold and Jessica Stanley, the brand turns life's biggest moments (birthdays, graduations, baby announcements, retirements, "welcome home" celebrations, and more) into oversized, personalized yard sign displays that bring joy directly to a family's front lawn.

Since launching franchising in 2017, Card My Yard has grown to more than 500 locations across 46 states and Canada, making it one of the fastest-growing and most recognized brands in the celebratory services space. The company was acquired by Five Star Franchising, a respected multi-brand home services platform, giving owners access to enterprise-level systems, marketing, and support behind a proven, purpose-driven brand.

Why Card My Yard?

  • Low investment, low overhead. This is a home-based business — no storefront, no retail lease, and typically no full-time staff required to get started. Total investment generally falls in the range of roughly $8,500–$20,000 (exact figures are disclosed in the current Franchise Disclosure Document).
  • Protected territory. Franchisees operate within an exclusive, defined territory, building a loyal local customer base as the go-to yard greeting provider in their community.
  • Flexible, scalable model. Start as a solo operator running the business around a full-time job or family schedule, then scale up with seasonal help, additional inventory, or multiple territories as demand grows.
  • Ready-to-run systems. A fully integrated e-commerce platform lets customers book 24/7, with automated scheduling, payment processing, and communication tools that keep day-to-day operations simple.
  • Niche market, minimal competition. As the category leader in a growing, under-served niche, Card My Yard owners benefit from strong brand recognition and limited direct competition in most markets.
  • Purpose-driven, community-connected business. Owners partner with schools, churches, local businesses, and families to be part of life's most meaningful milestones — a business model built on genuine goodwill and word-of-mouth referral.
  • 94% female-owned brand with a franchisee base known for strong community ties and an enthusiastic, supportive owner network.

Recognition & Momentum

Card My Yard's growth and franchisee satisfaction have earned it repeated national recognition, including:

  • Franchise Business Review Top 200 Franchises (four consecutive years)
  • Franchise Business Review Culture 100 award for franchise owner satisfaction
  • Franchise Business Review Top Low-Cost Franchise
  • Entrepreneur Top New & Emerging Franchises and Top Franchises Under $50K
  • Recognition for Top Franchises for Women and Top Franchises for Veterans
  • Inc. 5000 list of America's fastest-growing private companies

The Ideal Franchise Owner

Card My Yard is best suited to candidates who are:

  • Enthusiastic about spreading joy and community connection
  • Comfortable with social media and local marketing
  • Well-connected in their local community (schools, churches, mom groups, local businesses)
  • Looking for a flexible business that can start part-time and grow on their terms

The Power of Buying a Five Star Franchising Brand

Card My Yard is part of the Five Star Franchising platform — a growing home services franchise family that also includes Bio-One, Mosquito Shield, Five Star Bath Solutions, Five Star Flooring, Gotcha Covered, and 1-800-Packouts, representing more than 1,600 franchise locations across North America. Buying into a Five Star brand means buying into more than a single business — it means joining an entire ecosystem built to help owners succeed faster and with less risk. Key advantages include:

  • Enterprise-level buying power. As part of the Five Star Buying Group, franchisees access vendor pricing, rebates, and exclusive partnerships that aren't available to independent operators.
  • Shared corporate infrastructure. Centralized HR, accounting, legal, and IT support free owners from back-office administration so they can focus on growing their business.
  • ProNexis 24/7 sales support. A proprietary lead-management and sales support tool built specifically for home service franchise owners.
  • Five Star Marketing Services. A dedicated marketing engine providing brand-consistent, locally tailored marketing support.
  • A proven, franchisee-first culture. Five Star's "DRIVE" values (Driven, Real, Innovative, Vital, Enthusiastic) shape a collaborative culture where corporate leadership, brand teams, and fellow franchise owners actively support one another.
  • Cross-brand community and mentorship. Owners tap into a much larger network of experienced franchisees across multiple brands for shared learning, best practices, and peer support.
  • Track record of platform growth. Five Star's leadership team has decades of combined experience in franchising, operations, finance, and law — and a demonstrated history of scaling emerging brands into national leaders.
  • Recognized culture and support. Five Star and its brands have repeatedly earned industry recognition (Franchise Business Review Top 200, Culture 100, Entrepreneur Fastest-Growing Franchises) driven directly by franchise owner satisfaction scores.

Get Started

This is a rare opportunity to own a piece of a nationally recognized, purpose-driven brand backed by an established, well-capitalized franchise platform — with an accessible entry price point and a business model built for flexibility.

This overview is for general informational purposes only and does not constitute an offer to sell a franchise. Franchise offers are made only through delivery of a Franchise Disclosure Document (FDD) in compliance with applicable law. Prospective franchisees should review the current FDD, consult with legal and financial advisors, and speak with existing franchise owners before making any investment decision. Investment amounts, fees, and territory availability are subject to change — please refer to the most current FDD for exact figures.

Highlights

Next Step Approved
Territories Available
Item 19
Home-Based
Solopreneur

By the Numbers

Total Investment
$10,350 – $18,550
Franchise Fee
$8,500
Total Locations
490

Interested in Card My Yard?

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